6 Reasons Local SEO Can Help Your Chicago Painting Business
Grow your local painting business
by Brian Lance
Can search engine optimization help your Chicago painting business? The answer is yes, SEO can help and it can help in several ways. Anyone who runs a painting business will want to know what these ways are. That being said, here are six different ways SEO can help a painting business in Chicago:
Rank High In The Search Engines
Painting businesses in Chicago can rank their website in the search engines’ results pages. The higher they rank, the more traffic will go to their site. When someone searches for painters or other relevant keywords, then their website could appear before their competitors. It takes time to rank in the search engines, usually 6 months or more. However, eventually once a site ranks it can bring traffic for a longtime to come. This is why painting businesses need to be doing SEO.
Generate More Leads
Painting businesses can generate a lot more leads via SEO than other marketing methods. SEO can be used to target people who are currently looking for painting services, have inquires or might be interested in painting services in the future. The more leads any business generates, the more customers they’ll eventually get. Service qualified leads via SEO are the best type of leads to get according to the Chicago SEO Scholar, who specializes in local SEO in Chicago. This is because they are warm leads. People who find painting businesses are looking for them for a reason.
Another way SEO can help Chicago painting businesses is by improving brand awareness. There are lots of different SEO methods that can be implemented, and eventually some of the SEO strategies can result in a paining business being found regularly. The more a painting company’s website is found in the search engines, the more people will know about them, which means more people will start to recognize it and have a higher chance of being hired for work.
Grow Social Media Presence
Painting businesses need to have a presence on social media, as this will increase the chances of them generating more business. SEO can be used to drive traffic to a painting business’s website, where the business can place links to their social media profiles. When potential customers see those social media links, there’s a good chance they’ll follow the painting business on those social media sites.Social media plays a major role in SEO. When SEO is done right, then a business’s social media presence will drastically grow. In turn, they will be able to use social media to spread the word about their services.
Painting businesses need to be as competitive as possible, especially since there are many big painting companies in the city and the surrounding area. SEO involves many tasks such as video marketing, content marketing, keyword research and implementation, social media marketing, link building and much more. There are lots of methods that can be used that will eventually make a painting business more competitive.
Return On Investment
Finally, the potential return on investment with SEO services is better than ROI via other marketing methods. In fact, if a painting business implements a solid SEO strategy, there’s a good chance it will generate sales for many months to come. In some cases, it can result in sales for years to come. Best of all, SEO is cost-effective, especially when compared to traditional forms of marketing.
Chicago based painting businesses should be using SEO. By doing so, they can potentially rank their websites higher in the search engines’ results pages and generate more leads. Painting businesses that use SEO can improve their brand awareness and grow their presence on social media. More importantly, they’ll become competitive and will enjoy a better return on investment.